DR. KAUSIK MUKHERJEE; MRS. SHINU SHUKLA; DR. ANURAG SINGH PARIHAR. Leveraging AI-Powered CRM for Startup Resilience: A Dynamic Capabilities Perspective on Customer Acquisition and Retention in Emerging Hubs . Enterprise Development and Microfinance, [S. l.], v. 36, n. 4s, p. 512–538, 2026. Disponível em: https://papjournals.com/index.php/edm/article/view/1324. Acesso em: 30 oct. 2026.